Company & Challenge
Valpak, one of the leading direct marketing companies in North America, is owned and operated by Cox Target Media. With more than 180 franchises throughout the United States and Canada, value is added to nearly 40 million households each month. The challenge was to create a unique user experience for the US to provide coupons for special deals nearby. With Valpak coupons no sign up or prepayment is needed to get a special deal nearby.
The Valpak Geo-targeted coupons pop up in the junaio live view after a user starts the channel. The offerings show detailed information like location, route, call or open webpage. When a coupon is chosen it just has to be activated within junaio and pointed to the staff via the phone screen to save money.
No printing or subscription needed!
Valpak used the junaio channel as a sales tool to get additional PR as a first mover and gain more customers.The channel combines an innovative approach for couponing with a great and easy to use user experience.