Press Release

Addison Avenue Federal Credit Union and junaio Launch Free ATM Locator for Users to Visually Find Nearby ATM Machines from an iPhone

Addison Avenue and metaio Partnership Delivers Augmented Reality Experience in the US via the junaio Platform

Palo Alto, and San Francisco, California, May 12, 2010 - Addison Avenue Federal Credit Union and metaio today announced the availability of a free visual "ATM locator" channel on the junaio 2.0 Augmented Reality platform. Accessible via metaio's application, junaio, on the iPhone 3GS platform, the "ATM locator" channel visually shows users where all ATM machines are in a several mile radius on their phone to take the hassle out of finding an ATM when it is needed fast anywhere across the United States.

Augmented Reality is a technology that overlays digital content, such as graphics or 3D models, onto real objects through any video output. junaio is an open mobile Augmented Reality (AR) platform that allows users and developers the ability to create content channels using some of the industry's most advanced mobile AR technology.

 "Our members are connected and on-the-go and they expect tools that support that lifestyle," said Stu Fisher, senior vice president of ecommerce at Addison Avenue Federal Credit Union. "Even with more than 300,000 ATMs across the country, finding one when you need it can be a challenge. The visual ATM locator solves this problem and shows people which ATMs are free vs. fee by looking at the horizon through a mobile device."

Anyone can use the visual "ATM locator" channel. Addison Avenue provided the database the channel pulls from, but the content is not Addison Avenue specific. In fact, the application displays every ATM in the country, meaning that all banks and credit unions will be included in the results. A perk for Addison Avenue members is that the 28,000 free ATMs available to them will be highlighted to help them save not only time but also money.

To try out the visual ATM locator, download the junaio application to an iPhone 3GS and subscribe to the visual "ATM locator" channel. It is that simple. Point your phone at the horizon and ATMs will be shown via a digital overlay from the live view of the camera on the phone. The ATM locator will be available on Android soon.

"The visual 'ATM locator' channel is the first of its kind in the US," said Lisa Murphy, product-marketing manager for junaio. "We are excited to see the technology being used in such a practical way and to add banking to the extensive list of categories we offer including culture, games, shopping, food, news, travel and nightlife."

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About Addison Avenue Federal Credit Union

Based in Palo Alto, California, Addison Avenue Federal Credit Union is a nationwide, full-service financial institution serving more than 150,000 members. Addison Avenue offers a range of services to the employees and family members of its sponsor companies such as Hewlett-Packard, Cisco and Agilent Technologies. Members from communities across the country utilize Addison Avenue banking services including: checking and savings accounts; investment services and credit cards through a secure online banking solution, a 24/7 call center and 23 branch locations. For more information, please visit: www.addisonavenue.com.

About junaio

junaio is metaio's mobile Augmented Reality platform that allows users and developers the ability to create content channels in the real world. Users can flip through channels like entertainment, nightlife, travel and many others and see information digitally displayed around by simply pointing their phone. With junaio's open API, developers can create state of the art Augmented Reality applications. junaio is available as a version for the iPhone and for Android. The Android version includes natural feature tracking which allows image recognition and thus totally new fields of applications, especially in the consumer market.  For more information, please visit: http://www.junaio.com.

About metaio

As the world-wide leader in Augmented Reality technology, metaio develops software products for visual interactive solutions between the real and the virtual world. Based on the software platform Unifeye, 3D-animations can be integrated seamlessly into live-video streams respectively into pictures of the user's real environment. Founded in February 2003, metaio currently employs 70+ people at two different locations. The company is headquartered in Munich with the subsidiary metaio Inc. located in San Francisco USA. metaio has been working with more than 450 renowned customers from different industries and geographical locations. Among them: BMW, Daimler, Siemens, Toyota, Peugeot, EADS, Bertelsmann, KUKA, LEGO, MINI, Popular Science, Focus Features and Volkswagen.

contact: United States

Trak Lord

PR & Marketing Manager
metaio, Inc. +1 415 814-3594

contact: Addison Avenue

Preston Turner Richardson

+1 415 290-8235